In my work as Social Media Student Specialist for the Miami University Honors College, I photograph, record, and design content for social media sites using Adobe Premiere Pro, Adobe Illustrator, Adobe Photoshop, and Canva. I have cultivated a posting schedule based on social media analytics data, considering web traffic and consumer engagement metrics. I collaborate with other departments to promote a variety of information from across the Honors College and independently develop new ways to attract audiences, such as promotions, competitions, and interview series.
Featured below are examples of the promotional video content I produce as Social Media Student Specialist.